[ spa ]
[ yoga ]
[ dental ]
[ condo ]
[ condo 2 ]The renders are the still version. Open the live concept site to see them in context.
A wellness center and condo development in Costa Rica. The client owned the land, had plans drawn, and had done real due diligence. The full vision was clear in his head. What it needed was a way to make it just as clear to everyone else.
Puma Mala brings a spa, integrated medicine, biohacking treatments, and residences together as one development in Ojochal, Costa Rica. That integration is the whole point, and also what made it hard to take in at first. Is it a med spa? A longevity retreat? A residential community? Seen cold, through technical renders and an early site, the pieces didn't yet add up to the single, clear idea behind them.
It is a challenge most early-stage developers share, and an expensive one. Projects don't gain traction without clarity, and the investors, medical practitioners, buyers, and partners it needs all have to see it before they commit. The job was to make the vision as easy to grasp as it was ambitious.
[ spa ][ yoga ][ dental ][ condo ][ condo 2 ]The renders are the still version. Open the live concept site to see them in context.
Four interconnected deliverables, each designed to make the project legible to a different audience: buyers, investors, medical partners, and the developer himself.
The renderings lifted with AI, the film built with AI music and sound, the site coded with AI. Not an AI project, a design project where AI was the force multiplier at every stage.
The deliverables are the output. The value is the thinking underneath them: treating legibility, not architecture, as the thing to fix, and turning the project's hardest constraint into its best feature.
The concept was strong and genuinely ambitious. What it needed was to be understood at a glance, so I scoped the work around clarity rather than redesigning what already worked.
Four deliverables aimed at buyers, investors, medical partners, and the developer, each seeing the project in the terms they value.
AI lifted flat, technical renders into images that make you want to be there, which is what actually moves capital.
Music, light, and ambient sound do in 60 seconds what a 20-minute presentation never could: sell the feeling of the place.
The original plan buried parking in the middle of the property, eating the tranquility. Reframing that constraint turned a liability into a design upside.
This isn't an AI project. It's a design project that uses AI as a force multiplier at every stage, in service of one outcome: clarity.
The developer now has a coherent set of tools that make the vision legible and investable: a live site, elevated renderings, a film, and one design language across the whole development. It is what he carries into the room with capital, buyers, and medical partners, a concept they can finally picture.